Sankranti is a very big time for the South, especially Andhra and Tamilnadu. It is the biggest festival celebrated by entire family and people return to their villages to celebrate. Sankranti is the time for gettogethers of families. Families plan from long to be together during the three core days of Sankranti.
Schools are closed for atleast one week during Sankranti. Bhogi, Sankranti,Kanuma form the 3 core days of Sankranti. Sankranti is marked by Kite Flying, Murals, Jallikattu, Cock Fights, Village Fairs, etc., It is a truly rural festival with harvest festival coinciding. It also marks the start of Uttarayanam for Hindus.
Sankranti also marks the busiest season for new releases. This year, we have Ala Vaikantupuramlo competing with Sarileru Neekuevvaru. Both are doing well in the first week of release due to sankranti rush. need to see from next week onwards.